When raving fans spread your message
If you’ve crafted a tight and compelling company/brand story, exuberant fans will spread it for you. Your employees will work harder to play their part in the story. Here are a few videos, created by...
View ArticleDoes It Really Matter What You, Or Anyone, Thinks Of Chick-fil-A?
I ask this purely from a marketing perspective. Here’s why: Chick-fil-A takes in more than $4 billion each year by aligning perfectly with the community it serves: traditional, family-oriented people...
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